About Us
Beyond Hype: Building Sustainable Impact, Together.
At AINAD, we leverage our decades of experience supporting tech startups to equip Founders with the unique tools and frameworks they need to thrive.

Our Team
Meet our Expert Team
Meet the passionate professionals who empower our startups to achieve groundbreaking results. Together, we unlock a startup's full potential.

Lawal Dania
Founder & Chief Executive Officer

Lawal Dania
Founder & Chief Executive Officer
Throughout his career, Lawal has founded and scaled multiple tech businesses. His experience extends beyond his own ventures. At PwC, Lawal led mergers and acquisitions, honing his skills in valuation, negotiation, and strategic partnerships.
Lawal's vast experience within the tech landscape is evident in his collaborations with global giants like IBM, Cisco, Microsoft, Apple, and HP. He's also successfully built products for telecom leaders including BT and Vodafone.
With degrees in Computer Science with Business and Management from the University of Manchester and Analysis, Design and Management of Information Systems from the London School of Economics, Lawal combines technical expertise with business acumen.
- Phone:+44 2033087666
- Email:lawal@ainad.net

Luca De Matteis
Chief Technology Officer

Luca De Matteis
Chief Technology Officer
- Phone:+442033087666
- Email:luca@ainad.net

Rusty Stapp
Sales and Revenue Specialist

Rusty Stapp
Sales and Revenue Specialist
Rusty leverages his many years of mentoring experience at incubators to guide businesses of all stages.
- Phone:+442033087666
- Email:rusty@ainad.net

Amber J Adams
Leadership Coach and Talent Specialist

Amber J Adams
Leadership Coach and Talent Specialist
She received her leadership coaching certification through the ACT Leader program in partnership with the Brown University School of Professional Studies.
As a brand and storytelling mentor, she helps our startup entrepreneurs distill complex topics and cultural moments into easily digestible, yet impactful brand narrative strategies that resonate with diverse audiences and stakeholders.
- Phone:+44 2033087666
- Email:amberj@ainad.net

Marina Lukyanova
Investment Readiness Specialist

Marina Lukyanova
Investment Readiness Specialist
Marina has a proven track record in sourcing, evaluating, and negotiating investment opportunities across various asset classes. With strong analytical skills and deep understanding of the venture ecosystem, Marina is committed to delivering exceptional client service and driving profitable investment outcomes.
- Phone:+44 2033087666
- Email:marina@ainad.net

Alon Even
GTM & Marketing Specialist

Alon Even
GTM & Marketing Specialist
Alon supports our startups to strategise and execute GTM to accelerate revenue growth by building the marketing foundation, capturing existing demand, creating new demand, and winning on brand.
His experience leading startups to successful exits speaks volumes about his ability to achieve real results.
- Phone:+442033087666
- Email:alon@ainad.net

Adi Shmorak
Product-Market Fit Specialist

Adi Shmorak
Product-Market Fit Specialist
His prior experience includes head of innovation, VP of marketing,
and other executive roles.
Adi also gives lectures on
product management and startup validation.
- Phone:+442033087666
- Email:adi@ainad.net

Marco Poliafico
Pitch Coach and Sustainability Specialist

Marco Poliafico
Pitch Coach and Sustainability Specialist
Marco has 15+ years in cleantech and sustainability industries and has co-founded and exited a sustainability and energy efficiency consulting firm. He holds an Executive MBA with a focus on business strategy and models (Bayes Business School) and two Engineering Master's Degrees (Italy & Ireland).
Marco's diverse experience positions him as a valuable resource for startups and businesses seeking to navigate the complexities of sustainability. His passion and expertise make him a driving force in creating a more sustainable future.
- Phone:+44 2033087666
- Email:marco@ainad.net

James Curtis
Financial Modeller

James Curtis
Financial Modeller
- Phone:+442033087666
- Email:james@ainad.net
Product Studio Team
At AINAD, we deliver powerful products that fuel business growth. Our product studio team are highly skilled and diverse professionals that stay ahead of industry trends and master the latest technologies – all to bring our unique vision to life.
Gain access to in-depth knowledge of the latest technologies and industry trends. Our experienced team ensures a streamlined development process, getting products to market faster.



AINAD supports our Investor partners and network. We identify startup investment trends in specific geographies, sectors, and funding stages and we help assess a startup’s product, team and business models for investment readiness.
With our hand-on approach, we build startup ventures - identify the right talent and build strong teams, implement the best -fit technologies, build amazing products, manage risk and implement robust financial models under a single governance regime.
Our portfolio companies are enriched with internal capabilities that attracts the right level of funding and we offer support to founders.
At AINAD, we believe:
- Technology has the power to solve the world's most pressing challenges.
- Brilliant ideas deserve the right tools and support to flourish.
- Building a better future requires collaboration, not competition.
- Respect
- Responsibility
- Integrity
- Trust
- Fairness
- Community
- Strategic Thinking
We believe in Business For Good and we actively support the following United Nations Global Goals
Goal 8
We support Goal 8 through our work with partners, helping them to build, innovate, create new jobs and raise capital.
Goal 9
We support Goal 9 through our our industry partnerships and cross-border relationships across government, regulatory, investment, technology and financial sectors.
Goal 10
We are a diverse team of experts and our work promotes diversity, social & economic inclusion, and equal opportunities towards ending discrimination.
Build with Us
We build startups for success alongside entrepreneurs-in-residence who understand the fast pace of tech. Our approach helps investors move with agility, making tactical and strategic market moves to deliver the right products at the right time. We unlock your disruptive potential with cutting-edge technology, rapid prototyping, and fearless innovation.
Product-Market Fit
Product-market fit is the sweet spot where where a product solves the problems of your target market. Most startups stumble on the elusive quest for product-market fit. We ignite our startups growth through tailored marketing, expert go-to-market strategies, and data-driven optimisation.
Accelerate Growth
We are hands-on in creating startups, building systems and processes and nurturing our startup's vision with personalised action plans and deep industry expertise, unlocking their full potential with our transformative approach.
Get Funded
Fund-raising ins a journey we take together. We accelerate the journey with our global network of funding partners. For our startups, we provide unparalleled brand exposure, and access to top-tier investors. Joining us means experiencing the AINAD difference: a venture studio that ignites passion and fuels success.